Success Stories

Sunland Springs Golf Club | Risk Management

Sunland Springs Village Golf Club, nestled within an active adult community, boasts a picturesque 27-hole executive golf course. In 2016, a significant transition occurred as the club was acquired by a dedicated consortium of 400 homeowners. Recognizing the need for professional expertise, they promptly enlisted the services of a distinguished golf management firm. However, after nearly five years of grappling with negative cash flows and a lack of substantial capital enhancements, the Board of Directors faced a pivotal decision to ensure the club's resilience and prosperity.

The risk assessment for Sunland Springs Golf Club involved a comprehensive evaluation of potential risks that could impact the club's financial stability, operational efficiency, and overall success. Once identified, these risks are prioritized based on their potential impact and likelihood of occurrence. Risk mitigation strategies and contingency plans are developed to address each risk, ensuring that Sunland Springs Golf Club can navigate challenges effectively and maintain its resilience and growth in the face of uncertainty.

Challenge: 

• Negative Cash Flow
• Lack of a Capital Improvement Plan
• Underutilization of Tee Sheet
• Customer Resistance to Change
• Substandard Turf Conditions

Results:

• Stabilized a High Employee Turnover Environment
• Identified Operational Gaps in Golf and F&B Departments
• Focused on Conditions to Increase Customer Loyalty
• Created Room on Tee Sheet for New Customers
• Develop a Capital Improvement Plan

Data: First Full Year with TGM

• 45.9% NOI Increase
• 55.4% Increase in Total Revenue
• 700K Total Cash Reserve Increase
• 32.7% Rounds Increase

‘’Bringing TGM on property when we did was the best decision we could have made.  The health of our club was in a steep decline.  We were unable to reinvest in the club without tapping into our cash reserve.  Within one year, our cash reserve had increased, and we were able to invest in the property as well as improve turf conditions...Ryan and his team get it and deliver it!’’ - Dave Anderson Board President

Dove Valley Ranch Golf Club | Damaged Brand

In 2015, Dove Valley Ranch entered a new chapter when it was acquired by Thompson Golf Management. The course faced a significant challenge when an unfortunate herbicide event led to the demise of its greens. Thompson stepped in, initially assisting the previous owner in revitalizing the greens and bringing the course back to life. Once the project reached fruition, Thompson officially took ownership of the property, a decision that required unwavering determination, as buying a golf course with dead greens was no small feat. However, installing the new greens was only part of the equation; the course's brand needed a revival. The dedicated team embraced this challenge, breathing new life into the Robert Trent Jones, Jr. golf course.

Through a harmonious blend of expert Agronomy work and strategic Marketing efforts, Dove Valley Ranch achieved remarkable results, witnessing an average revenue growth of 13.7% annually from 2016 through 2022. The operations teams also excelled, consistently delivering an impressive average operating margin of 29.5% over the same period. This margin expansion transformed Dove Valley into a formidable asset within our portfolio. Today, Dove Valley Ranch continues to flourish as a testament to the perseverance and expertise of the Thompson Golf Management team.

Challenge:

• Dead Greens
• Damaged Brand
• Under-Marketed and Under-Performing

Result: 

• Grew to over 63K rounds in each of the last 2 years
• Expanded Operating Margin
• Freed Up Cash to Reinvest in the Property Equipment and Facilities

Power Ranch Golf Club | Aging Property and Rebranding

Power Ranch Golf Club, previously known as Trilogy Golf Club @ Power Ranch, embarked on a substantial improvement journey in 2020, investing over $3.4 million in enhancing the property. This ambitious project included critical tasks such as the remediation of irrigation ponds, well rehabilitation, the installation of new bunkers, and the introduction of state-of-the-art TiffEagle greens. Spearheaded by TGM, our team expertly directed the collaboration between design, irrigation, and construction firms, orchestrating these transformative changes to elevate the facility.

Through meticulous strategic planning and impeccable execution, these renovations are poised to solidify Power Ranch's position as a premier golf club for years to come.

Challenge: 

• Aging Infrastructure
• Limitations of Brand with National Homebuilder

Results: 

• Planned and Executed Infrastructure Investments
• Successful Rebranding of the Golf Club

Longbow Golf Club | Maximizing Revenue

Longbow Golf Club officially joined the Thompson Golf Group portfolio in October 2022. This well-loved local favorite underwent some strategic operational adjustments under TGM's stewardship. These changes included a revamped Grille menu tailored to golfers, the introduction of early morning tee times, and the opening of the back 9 for early play, all designed to enhance the overall golfer experience. Longbow Golf Club is primed to harness the existing demand, and customers have already started to appreciate the distinct "TGM Stamp" on the facility.

Additionally, Longbow is engaged in a cooperative marketing agreement where the full potential of marketing tools had not been fully realized. With a fresh perspective and a forward-looking growth vision, Thompson Golf Management has taken the reins, poised to unlock new possibilities for Longbow's future success. This marks just the beginning of an exciting journey for Longbow under TGM's guidance.

Challenge: 

• Under-Marketed Club
• Golf Shop Inventory and Product Mix didn't match the Patrons
• Poor Execution in Food and Beverage

Results: 

• Staff is bought into the Tee Sheet Changes
• Strong Return on Digital and National Marketing
• Revamped Food Program Focusing on Golfers